Three essential ideas to increase your odds of success

Mark Schaefer
7 min readApr 12, 2021

Fun fact: Bloomberg keeps a “ wealth index” of the 100 richest people in the world. Ten of those individuals had no apparent headstart in life — they were born into poverty and didn’t have a college education. In my book Cumulative Advantage, I describe how all 10 of them took the same path to success. Indeed, it is a prescription for how we should all look at strategy and increasing our odds of…

--

--

Mark Schaefer

Keynote speaker, marketing strategy consultant, Rutgers U faculty and author of 10 books including KNOWN, Marketing Rebellion, and Belonging to the Brand!