The future of branding your product is personal branding
5 min readJun 3, 2019
Beginning with my book KNOWN, I’ve been a relentless advocate for the critical importance of personal branding. Although there are still some skeptics, it’s hard to believe that there is even a debate about this issue any more.
Not only is personal branding crucial for an individual’s long-term success, increasingly it is going to determine whether your company…