Sometimes we overthink marketing. It doesn’t have to be hard.
4 min readApr 5, 2021
I recently had an experience that reminded me of how we often overthink marketing. I observed our marketing discipline in a refreshingly simple form and wanted to share it with you.
I took some time off in Florida recently and spent a sleepy Saturday morning at an outdoor farmer’s market. This wasn’t your typical market filled with produce — it was around the…