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It’s not your fault

Mark Schaefer
3 min readApr 14, 2020
It’s not your fault. Accept the new normal and set yourself free.

As I am writing this, I am two weeks into a coronavirus infection.

I am feeling a little better in some ways, although the enemy keeps throwing new surprises at me every day. There seems to be a new battery of symptoms every day.

One of the frustrating aspects of this disease is the incredible weakness and fatigue I am feeling. I’m a high-energy person and I’m usually up and at it every day by 6 a.m. Sleeping 11 hours a day is way off course for me and I am so weak that it is an effort to walk for 10 minutes.

Somehow this combination of symptoms is also scrambling my brain. During this period I’ve had a hard time focusing long enough to concentrate on anything. I have not been able to read anything for a sustained period, let alone write anything.

So my goal for this week was to begin re-engaging my brain by WRITING SOMETHING MEANINGFUL.

And this is the theme that keeps coming into my head right now: It’s not your fault.

Help and benefits

During this period of illness, my wife (who has already fully recovered from the virus) has been scrambling to find whatever government…

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Mark Schaefer
Mark Schaefer

Written by Mark Schaefer

Keynote speaker, marketing strategy consultant, Rutgers U faculty and author of 10 books including KNOWN, Marketing Rebellion, and Belonging to the Brand!

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