How to stay relevant in the shortest time possible (My reading list)

I’m often asked in my college classes for recommendations on the best resources to help them stay relevant in a fast-changing world.

I recently heard an interesting take on relevance. Somebody told me “relevance means you can still solve problems.” There might be more to it than that, but I think that’s a good start. How do we achiever that?

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Mark Schaefer

Mark Schaefer

26K Followers

Keynote speaker, strategy consultant, Rutgers University marketing faculty and author of 9 books including KNOWN, Marketing Rebellion, and Cumulative Advantage.