How to stay relevant in the shortest time possible (My reading list)

I’m often asked in my college classes for recommendations on the best resources to help them stay relevant in a fast-changing world.

I recently heard an interesting take on relevance. Somebody told me “relevance means you can still solve problems.” There might be more to it than that, but I think that’s a good start. How do we achiever that?

There are several components of relevance:

That’s a lot — Too much to address in one blog post! However, I can help you with that last one. The best way to stay on top of changing market trends is through a consistent reading regimen.

Today I’m providing my personal list of the best resources to stay on top of the digital marketing world, more or less in order of importance. If you review these resources on a regular basis you’ll surely be the smartest person in the room at your next digital marketing event!

A caveat: All of these resources are either corporate or curated newsletters. I have not included any personal blogs I read because I don’t want to hurt anybody’s feelings if they are excluded.

These are my best resources that I read on a consistent basis. In the comment section below, please add your favorite newsletter or journal! My list (In order):