AI for storytellers and creators

Mark Schaefer
3 min readApr 8, 2019

By Mark Schaefer

I recently attended a SXSW session reviewing the state of the art of using AI for complex storytelling — specifically, movie scripts.

I saw an example of a script written for a Hobbit-style movie and it was … remarkable. Seriously.

Stories are patterns, and computer algorithms excel at patterns. And while writing bots may not have a human…

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Mark Schaefer

Keynote speaker, marketing strategy consultant, Rutgers U faculty and author of 10 books including KNOWN, Marketing Rebellion, and Belonging to the Brand!