10 Non-Obvious Social Media Trends You Need to Consider Right Now

Annual social media prediction posts deserve their own category of boring. They usually name the same obvious trends over and over! This is the year of video! (yawn) And yet, we are in the midst of unprecedented, cataclysmic change. Let’s consider some non-obvious social media trends that are insightful, bold, and important!

And you will be happy to know that I barely AI at all (too obvious!).

This post covers 10 non-obvious social media trends:

1. Marketing speed
2. Why social media will upend search
3. The big new platform on the horizon
4. Why influence is everything
5. Social listening platforms in trouble
6. The essential role of community
7. Social commerce
8. Designer commerce
9. Watermarked content
10. Local content hubs

1. Marketing speed

This is the year for video! Just kidding. Couldn’t help myself.

Response speed is among the most overlooked and important factors weighing in on social media success, and nobody is talking about it.